The SWOT analysis has long been the backbone of strategic planning since Stanford management professor Albert Humphrey developed it as part of a research project in the 1960s. He proposed it as a way ...
A SWOT analysis is a tool that businesses can use to determine their strengths, weaknesses, opportunities and threats. Financial institutions can particularly benefit from a SWOT analysis because it ...
We all roll our eyes at the mention of a SWOT (Strengths, Opportunities, Weaknesses, and Threats) analysis. But SWOT is such a great way of organizing your group’s thoughts around what’s going well, ...
What if there was an analysis tool that helped to shine a spotlight on all the critical aspects of a company’s situation so that an intelligent, focused direct mail program can be developed? There is: ...
The vast majority of traditional MBA tools and dogma should be questioned. There is no silver bullet buried there. Recent articles have described the plummeting value placed on the traditional MBA by ...
Strategic thinking isn’t just planning—it’s about making proactive decisions that reduce risk and increase success. Using a ...
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